A significant percentage of elderlies seek digital solutions to manage their care in the coming years. Considering that senior population is highly heterogeneous and should be classified based on capacity to learn and functional statuses, it is crucial to understand each sub-population and its needs accurately. This allows for optimizing the design and go to market strategy, so that a high adoption rate and desired behavioral change are achieved for elderly consumers.
Shervin Majd, PhD, Sr. mHealth Partner, Vodafone zone
Neil Tantingco, Director of Sales, GrandCare Systems
Cameron Sepah, Clinical Director, Omada Health
Victor Wang. Founder & CEO of GeriJoy
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